Help Search Engines Find Your Important Pages
One tip I would like to to share is the use of your meta tag element link. If you have several pages that you consider “important”, then you should include them in your meta section of your pages like this:
link rel='archives' title='title of page linking to' href='http://www.domain.com/page.html'
Be sure to open and close the link element with < and >.
Include these important pages in your HTML sitemap file, XML sitemap file, site navigation ( if appropriate ), and within the body of your content. You may also list these important pages in 404 pages ( pages not found ) and in search results ( if your web site has a site wide search ).
You can also link to these pages from other pages as a ‘related’ entry in your body message for those pages that are closely related to the topic in which you are writing about.
Using linking in this way will help ensure that search engine find and index your important pages within your site.